Missouri Consumer Behavior, Retail Issues Expert #13409

I have 14 years of experience, and specialize in the field of marketing with specific knowledge in the areas of trademarks, deceptive advertising and branding. I have published on such topics as consumer behavior, marketing and branding. I have testified 10 times on topics such as trademark infringement, deceptive advertising and survey methodology. A 2009 study published in a major journal found that I am the one of the top productive marketing professors in the world in terms of my publications.

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