The right expert witnesses and consulting experts can make your case. That’s why we have spent so many hours over the past quarter century making sure our clients have just the right expert team — whether one expert or many, early-stage advice or expert reports and testimony. Across over 50,000 expert search assignments, we have honed a unique, customized approach to identifying, analyzing and connecting with expert talent so you can focus on winning your case.
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Advertising Expert Witnesses
It is estimated that global ad spend will reach $656 billion in 2020, which would be a $6 billion increase when compared to 2019. Nearly half of this advertising spending is in the area of digital advertising. Our advertising expert witnesses, speakers, and consultants have a broad range of experience in such areas as:
- General marketing
- Legal consulting
- Consumer behavior
- Journalism
- Public relations
- Real estate marketing
- Digital and Internet marketing
- Leisure services
- Political advertising
Learn More from Our Advertising Experts
Usually, the line between the role of the attorney and the role of the expert is obvious, but there are some points – perhaps based on type of expertise or the rules of the venue – where it can seem a little hazy. The ideal situation is one where the attorney and expert fit together perfectly. They know their roles and responsibilities, and they address those issues with conviction.
Here are a few of our favorite Advertising Expert Witnesses:
Rhode Island Advertising, Sales Management Expert #1554
I have 40 years of experience, and specialize in the field of marketing with specific knowledge in the areas of anti-trust, corporate governance and business strategy. I have published on such topics as marketing, management, economic development and international business. I have testified 20 times on topics such as marketing and business practices, corporate governance and banking. I have served as dean of four nationally recognized business schools and have been a visiting faculty member at major universities. I am the author, co-author and editor of twelve books and over 200 articles. I have been a consultant to federal and…
California Advertising, Innovation, Pricing Expert #4038
I have 30 years of experience, and specialize in the field of marketing with specific knowledge in the areas of advertising, innovation and market entry. I have published on such topics as culture of innovation, advertising effectiveness and new product diffusion. I have testified 7 times on topics such as advertising, new product takeoff and branding.
New York Advertising Expert #4263
I have 40 years of experience, and specialize in the field of marketing with specific knowledge in the areas of advertising, promotion and IP. I have published a text book. I have testified 40 times on topics such as advertising, packaging and trademarks.
California Advertising, Medical Devices Expert #6840
I have 25 years of experience, and specialize in the field of consumer products with specific knowledge in the areas of sporting goods, medical devices and international markets. I have testified on medical industry, golf industry and publicly traded companies. It has been my great pleasure to work with tremendous leaders in the fields of consumer goods, medical industry and international markets.
Minnesota Advertising, Research, Consumer Expert #8532
I have 30 years of experience, and specialize in the field of strategic communications with specific knowledge in the areas of advertising, marketing and business practices. I have published on such topics as new products, marketing communications and business communications. I have testified on advertising, promotion and marketing.
Your Case Deserves The Best Advertising Expert Witnesses
New Jersey Pharmaceuticals, Advertising Expert #14741
I have 20 years of experience, and specialize in the field of marketing with specific knowledge in the areas of pharmaceuticals, drugs and advertising. I have published on such topics as medicine, drugs and healthcare.
Massachusetts Advertising, Internet, Privacy Expert #16141
I have 13 years of experience, and specialize in the field of marketing with specific knowledge in the areas of advertising, regulation of marketing and children’s marketing. I have published on such topics as children’s marketing, privacy and marketing regulation. I wrote my dissertation on children’s’ understanding of marketing and advertising and am now participating in a multi-year study regarding the relationship between marketing and advertising and the incidence of childhood obesity.
California Advertising, Marketing Expert #16437
I have 30 years of experience in the field of marketing, with specific knowledge of advertising, integrated marketing communications and consumer behavior. I have published on such topics as advertising, consumer behavior and integrated marketing communications. I have testified 10 times on topics such as deceptive advertising, trademark infringement and confusion.
Massachusetts Advertising, Public Relations Expert #17215
I have 25 years of experience and specialize in the field of public relations.
Ohio Consumer Behavior, Advertising Expert #17642
I have 22 years of experience in the field of marketing, with specific knowledge of consumer behavior, advertising and decision making. I have published on such topics as consumer behavior, advertising and decision making.
California Advertising, Consumer Behavior Expert #19535
I have 20 years of experience in the field of marketing, with specific knowledge of advertising, trademarks and consumer behavior. I have published on such topics as marketing, advertising and consumer behavior. I have testified 8 times on topics such as intellectual property rights, trademark confusion and contract violation.
Pennsylvania Leadership, Advertising Expert #21697
I have 11 years of experience and specialize in the field of education, with specific knowledge of management, leadership and accounting. I have published on such topics as educational technology, technology and education.
New York Radio, Process, Advertising Expert #21798
I have 30 years of experience and specialize in the field of broadcast advertising, with specific knowledge of television, radio and technology. I have spearheaded e-business initiatives in radio and television, and I have established effective working relationships with broadcasters, agency buyers and system vendors.
New Jersey Strategic Marketing, Advertising Expert #22177
I have 28 years of experience in the field of marketing, with specific knowledge of strategic marketing, marketing research and advertising. I have published on such topics as marketing pedagogy, marketing research and hospitality marketing.
Texas Consumer Behavior, Advertising Expert #22218
I have 20 years of experience, and specialize in the field of marketing with specific knowledge in the areas of consumer behavior, advertising and brand names. I have published on such topics as phonetic symbolism of brand names, bilingual advertising processing and the effectiveness of cigarette warning labels aimed at teens. I prepared an expert witness report in a deceptive advertising case involving misleading advertising copy. The case was resolved outside of court.
Pennsylvania Public Relations, Advertising Expert #22939
I have 20 years of experience, and specialize in the field of marketing communications with specific knowledge in the areas of public relations, media relations and advertising. I have published on such topics as tips for working with the news media.
Colorado Advertising, Art, Web, Print Expert #23199
I have 12 years of experience in the field of graphic design, with specific knowledge in the areas of print, web, and teaching design. I have published on such topics as design process methodologies and brainstorming.
Florida Advertising, New Business Expert #23402
I have 32 years of experience in the field of marketing, with specific knowledge of advertising, copywriting and design.
Colorado Market Research, Advertising Expert #25774
I have 30 years of experience in the field of marketing, with specific knowledge of advertising, planning and research.
New York Copyright, Advertising Expert #27181
I have 26 years of experience and specialize in the field of intellectual property law, with specific knowledge of trademark, copyright, unfair competition, advertising law and marketing law. I have published on such topics as trademarks and unfair competiton.
Market Research, Advertising Expert #27242
I have 25 years of experience, and specialize in the field of social science with specific knowledge in the areas of surveys, statistics and jury research. I have published on such topics as surveys, intellectual property measurement and statistics. I have testified 25 times on topics such as surveys, expert marketing opinions and statistical analysis.
Kansas Advertising, Promotion, Food Expert #27486
I have 15 years of experience, and specialize in the field of marketing with specific knowledge in the areas of food, agriculture and agribusiness. I have published on such topics as agritourism, immigration and food marketing.
California Advertising, Focus Groups, Media Expert #37677
I have 23 years of experience, and specialize in the field of marketing with specific knowledge in the areas of marketing research, advertising and publishing. I have published on such topics as psychographic targeting. I have testified on proper sample selection for marketing research.
North Carolina Labeling, Advertising Expert #41988
I have 44 years of experience, and specialize in the field of FDA regulatory requirements with specific knowledge in the areas of medical devices, device/drug combination products and labeling. I have published on such topics as device labeling and the duty to warn, recalls and market withdrawals.
California Advertising, Marketing Expert #44912
I have 21 years of experience, and specialize in the field of banking with specific knowledge in the areas of marketing, advertising and public relations. I have published on such topics as banking. I held a high position in marketing at age 24, where I worked closely with the bank’s chief executive officer.
New Jersey Communications, Advertising Expert #46714
I have 32 years of experience, and specialize in the field of telecommunications with specific knowledge in the areas of mobile and advertising. I have published on such topics as social networking, mobile advertising and mobile applications. I have testified on patent defense for advertising algorithms. I have expertise in both technology and business operations and have been successful at both large and smaller entrepreneurial companies.
California Mortgages, Sales, Advertising Expert #47939
I have 35 years of experience, and specialize in the field of real estate with specific knowledge in the areas of foreclosures, titles and secured lending.
California Advertising Expert #49989
I have 16 years of experience, and specialize in the field of marketing with specific knowledge in the areas of advertising, brand strategy and digital marketing. I have testified on advertising, agency processes and media spending.
New York Advertising, Networking Expert #48333
I have 17 years of experience, and specialize in the field of email marketing with specific knowledge in the areas of email marketing, email systems and viral marketing. I have published on such topics as email marketing, online direct marketing and landing page optimization. I am credited by many as creating the first company to employ viral marketing as a business model, bring advertising into email and building an email system which could mail 1,000,000 emails an hour. I have also written frequently on email marketing, have spoken at several conferences, and have been featured in various well named newspapers…
California Social Media, Advertising Expert #52217
I have 7 years of experience, and specialize in the field of online marketing with specific knowledge in the areas of AdWords, mobile advertising and video advertising. I have published on such topics as online marketing for startups, online marketing for the business to business audience and AdWords for startups: how AdWords data can be used for audience and market research. I led a project for a mobile website building tool that allowed advertisers (or anyone) to convert their website into a mobile-friendly site, totally free (at that time there was no available option for this). I led the product…
Put Our Advertising Expert Network to Work for You
Our huge network of experts – eminent university professors and practitioners who have achieved renown as thought leaders in their fields – combined with unparalleled research capabilities puts the experts you need at your disposal when and where you need them.
If you’re a litigator or general counsel, we want to put this network to work for you and your clients. Let us know how we can help by calling us at (202) 908-4500 or filling out the form on this page. We’re so confident you’ll love what we do that unless you retain an expert we present there’s no charge!
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Spend your time working with your experts, not searching for them! We're here to de-stress the process of having a great expert witness team so that it’s easy to have the right experts every time. We'll conduct a quick but thorough search and deliver a roster of top candidates for you to review. There's no charge for the custom search — you pay only the hourly rate if you retain one of our experts.
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